Post by livetech on Mar 7, 2024 8:25:40 GMT
I learned from Crayon that they worked with Panasonic who paid travel and expenses for bloggers to attend CES, with full disclose. I met with Blogher last week and found out that Symantec worked with bloggers to offer products for paid reviews, with disclosures up front (yet not in the normal editorial stream). However, not all conversations need to pay bloggers, in fact WalMart to learn how they created a blogging network for mom and dad bloggers –without paying them, except for expenses to visit their headquarters and products were provided to review.
Update: I’ve started an Indonesia Telegram Number Data ongoing list of sponsored conversations, many of the brands –and blogs– you’ll recognize. Variations on Policy must Standardize for Long Term Sustainability Not every brand is doing it right, I’ve seen some examples where the disclosure isn’t fully apparent, or is hidden in the language, so bloggers, and blog networks, need to do a better mandating transparency and authenticity. , it erodes at the ecosystem, and will make the model unsustainable. , I’m an employee at Forrester Research, and I stand by the report we published.
This section as I see voices that add to the discussion –not just rehash. (same link as above) Colleague Josh Bernoff writes his take on the Groundswell blog Steve Rubel says we’re on track, but this isn’t anything new Ted Murphy, the CEO of Izea, and primary instigator of paid blogging, shares his thoughts, when he first started this, disclosure was optional, and now they’re following a code of ethics. Read Write Web: Forrester Is Wrong About Sponsored Conversations.
Update: I’ve started an Indonesia Telegram Number Data ongoing list of sponsored conversations, many of the brands –and blogs– you’ll recognize. Variations on Policy must Standardize for Long Term Sustainability Not every brand is doing it right, I’ve seen some examples where the disclosure isn’t fully apparent, or is hidden in the language, so bloggers, and blog networks, need to do a better mandating transparency and authenticity. , it erodes at the ecosystem, and will make the model unsustainable. , I’m an employee at Forrester Research, and I stand by the report we published.
This section as I see voices that add to the discussion –not just rehash. (same link as above) Colleague Josh Bernoff writes his take on the Groundswell blog Steve Rubel says we’re on track, but this isn’t anything new Ted Murphy, the CEO of Izea, and primary instigator of paid blogging, shares his thoughts, when he first started this, disclosure was optional, and now they’re following a code of ethics. Read Write Web: Forrester Is Wrong About Sponsored Conversations.